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Rich Beem's car-winning hole-in-one at the Nissan Open, 10 years on

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Ten years on from Rich Beem's car-winning ace at Riviera, we take a look back at his memorable hole-in-one

Riviera Country Club hosts this week’s Genesis Open, a decade on from Sky Sports’ Rich Beem producing one of the most memorable celebrations ever seen on the PGA Tour.

The PGA Champion finished tied-13th at the event - then called the Nissan Open - as Charles Howell III took the title ahead of Phil Mickelson in a play-off, with one shot standing out from Beem's week.

Beem fired a hole-in-one during his third round, seeing his tee shot at the par-three 14th land on the green before taking one short bounce and dropping straight in to the cup.

Beem's celebration was turned in to a car television commercial
Image: Beem's celebration was turned into a car television commercial

The ace saw Beem move up the leaderboard and also earn him the keys to a brand new Nissan car, which he wasted no time in jumping on top of to cuddle!

Click on the video above to see Beem's ace!

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