Geoff Hurst's 1966 World Cup final shirt fails to sell at auction

By AFP Sport

Image: Geoff Hurst scores England's third goal against West Germany in the 1966 World Cup final

The shirt worn by Geoff Hurst when he scored a hat-trick in the 1966 World Cup final has failed to reach its reserve price at auction.

Hurst's No 10 shirt was valued at between £300,000 and £500,000, but despite some bids in the room, it failed to sell at Sotheby's in London.

"The shirt is a hugely important and valuable piece of footballing history and it generated a great deal of interest ahead of the sale," said a Sotheby's spokeswoman.

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"Though widely admired in the months preceding today's auction, and despite having seen bidding in the salesroom, the shirt failed to reach its reserve price so unfortunately did not find a buyer today."

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Hurst is unlikely to have featured in the side had it not been for an injury to first-choice striker Jimmy Greaves prior to the quarter-finals.

Image: The red England 1966 World Cup Final shirt worn by Hurst first went up for sale in 2000

The shirt is believed to have been first auctioned at Christie's in 2000, when it was sold for £91,750 to a private collector.

It was then bought in 2008 by property investor Andrew Leslau for an undisclosed sum on behalf of international investors.

Leslau insured the shirt for £1m, calling it "the most important shirt in English football history".

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