Monday 21 January 2019 00:09, UK
Players from England's men's, women's and disability football teams have united in support of an FA 'positivity' campaign designed to improve touchline and on-pitch behaviour in youth football.
The 21 Days of Positivity, which begin on Monday, has been inspired by FA research showing that 90 per cent of youth footballers perform better with positive encouragement and asks parents and coaches involved in the sport to commit to being positive in their approach.
Premier League players Jesse Lingard and Ross Barkley feature in a video along with England and Barcelona star Toni Duggan, while Azeem Amir of England's blind team also explains how positivity has changed his life.
"I'd advise all parents to support their child when they're playing football," said Manchester United forward Lingard.
"At a young age, they are just playing for the fun of it. My mum and grandad both did a lot to help and it was a great feeling to have your family on your side."
Nineteen-year-old England blind team midfielder Amir, said: "Blind football has changed my life in an amazing way. It is thanks to the positivity of the brilliant coaches I have around me and people like my mobility officer Dave Potter who has always believed in me that have got me to where I am today."
Across the 21 days, which is the period of time it takes to enact a behavioural change and form a habit, the FA will share messages of positivity on its social media channels, with England stars thanking those that have had the biggest influence on them.
The campaign is also asking parents and coaches to share their positive stories on social media with #WeOnlyDoPositive.
"Growing up, I was lucky to have a great support network in my family and coaches around me," said Duggan.
"My mum never once told me there wasn't a future in women's football. Without their positivity and belief, I wouldn't be where I am today. I'll always be grateful. There's no doubt in my mind the importance positivity can have in early football development."
England and Chelsea midfielder Barkley added: "I had a parent on the side who didn't really comment whilst I was playing the game, she would speak afterwards and say how proud she was of how I'd performed.
"She was always there for me, if the weather was really bad, or my mum didn't feel well on the day, she'd still come with me, she'd still be on the side-line. I'll always be grateful to her."
Across the 21 days, coaches will receive emails from the FA including hints, tips and insight into three key themes; 'positive environment', 'positive practices' and 'positive players'.
To find out more about The FA Respect campaign, click here.