World Mental Health Day: EFL and Mind combine for 'do one thing' campaign

Supporters were invited to get involved in the campaign by sharing their 'one thing' of advice or activities across social media

Detail of the mind charity logo on an EFL style number seven during the Carabao Cup First Round match between Walsall and Sheffield Wednesday at Banks Stadium on September 5, 2020 in Walsall, England.
Image: The EFL and mental health charity Mind have combined for the 'do one thing' campaign

The EFL and its clubs once again came together with charity partner, Mind, to mark World Mental Health Day on Saturday, October 10.

Mind's latest research revealed more than 60 per cent of adults and over two thirds of young people felt their mental health deteriorated during the coronavirus pandemic and lockdown, and the charity is encouraging people to talk about their own mental health and that of others.

Mind's 'do one thing' campaign aims to inspire people to make one small change or take one action to look after their mental health. As part of the campaign, EFL clubs played their part and thanked someone deserving within their local communities.

Barrow AFC delivered match programmes and flowers to an elderly life-long supporter who had been telling friends how much she is missing football, while Crawley Town organised a number of activities including delivery of a signed shirt, phone calls from players to fans and a virtual quiz for Extra Time Hub participants.

Millwall held a virtual coffee morning with a number of players, community trust staff and participants of the club's mental health programme discussing wellbeing and Covid-19, and MK Dons intend to host mental health workshops throughout the week, working with teenagers to highlight the importance of talking about their mental health.

Elsewhere, Sunderland and Newcastle set aside their on-field rivalry to unite and send the message that mental health 'has no colours'.

Lincoln City surprised one of their supporters with a visit from player Harry Anderson, and Luton Town thanked supporter Stewart Smith for his work in helping fellow fans stay connected in the absence of live football.

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EFL players in League's One and Two also wore special Mind Charity t-shirts before the latest set of fixtures on Saturday afternoon.

Supporters were invited to get involved in the campaign by sharing their 'one thing' of advice or activities across social media.

EFL chief executive David Baldwin said: "It is fantastic to see EFL clubs come together to once again mark World Mental Health Day and support our charity partner, Mind.

"Looking after our mental health and that of others has always been vital but as we all feel the effects of the coronavirus pandemic and lockdown, it has never been more important to continue to raise awareness and encourage conversations around the subject.

"The various activity taking place this week is a small example of how our clubs and their respective Club Community Organisations are at the forefront of tackling some of society's biggest issues. They play a vital role in improving the lives of so many people within communities across the country.

"I'd encourage everyone to get involved and 'do one thing' this week - one small action may have a much bigger impact on those around you and help someone in need."

Paul Farmer, chief executive of Mind, said: "World Mental Health Day 2020 is arguably the most important one yet, so we're delighted to join with our charity partner the EFL and its clubs for it again.

"Coronavirus has undoubtedly affected the lives and routines of many fans. Whether that's seeing familiar faces on the terraces on match day or celebrating/commiserating the result with fellow fans after, many fans will feel that the current climate has left them less able to do the things that support their mental health.

"Whether it's going for a walk, learning a new skill or doing something creative, taking the first steps to getting support for yourself, or reaching out to someone else; Mind and the EFL are encouraging fans to 'do one thing' for better mental health this World Mental Health Day."

For more information on Mind and how you can get involved, see mind.org.uk/wmhd.

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