Augusta opens huge new store ahead of Masters
Monday 2 April 2018 17:29, UK
Golf fans attending Augusta to watch the Masters will find a huge new store on site to satisfy their merchandise needs.
The new shop, built at a cost of a reported £35m, has twice the space of the old building, with 385 mannequins to show off the various ranges that are on sale.
There are 125 different styles of hats on display and according to augusta.com, there is also a garden gnome dressed as an Augusta National caddie and infant caddie jumpsuit onesies.
Unlike most popular sporting events, Masters merchandise is only sold on-site, with no plans to sell it online, making it incredibly valuable to those who are able to attend the year's first men's major tournament.
The new building comes a year after the completion of the lavish state-of-the-art media centre.
